Structural Equation Modelling of Healthcare Quality, Patient Satisfaction, and Patient Loyalty in Health Insurance Hospitals in Alexandria, Egypt
Galal, D. S.; Ahmed, M. R.; Abd El-Wahab, E. W.; Abdel-Aziz, B. F.
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BackgroundImproving healthcare quality is fundamental to building patient trust, strengthening continuity of care, and improving service delivery. Within Egypts Health Insurance Organization (HIO), patient satisfaction and loyalty serve as critical performance indicators, particularly as the country transitions toward Universal Health Insurance (UHI). MethodsA cross-sectional analytical study was conducted among 983 HIO beneficiaries from four hospitals in Alexandria. A validated questionnaire measured eight domains of healthcare quality along with patient satisfaction and loyalty. Construct validity was assessed through confirmatory factor analysis (CFA), and structural equation modelling (SEM) was used to examine the direct effects of healthcare quality on satisfaction and loyalty. ResultsCFA demonstrated strong model fit (CFI = 0.943; TLI = 0.940; RMSEA = 0.031), with all constructs showing high reliability (Cronbachs > 0.70). Healthcare quality had a substantial direct effect on patient satisfaction ({beta} = 0.607) and a modest but significant direct effect on patient loyalty ({beta} = 0.263). Satisfaction, likewise, exerted a strong direct influence on loyalty ({beta} = 0.545), with all pathways reaching statistical significance. ConclusionsHealthcare quality is a pivotal determinant of patient satisfaction and loyalty within HIO hospitals. Targeted improvements, particularly in communication, staff competence, responsiveness, and transitional care, can enhance patient-centered outcomes and support the successful implementation of Egypts UHI reforms. What is Already Known on This TopicPatient satisfaction and loyalty are widely used indicators of healthcare performance. Perceived healthcare quality consistently predicts satisfaction and loyalty across health systems. In Egypt--and particularly in Health Insurance Organization (HIO) hospitals--few studies have used structural equation modelling (SEM) to examine these relationships. What This Study AddsDelivers the first SEM-based assessment of healthcare quality, satisfaction, and loyalty among HIO beneficiaries in Alexandria. Shows that perceived healthcare quality strongly predicts satisfaction and directly enhances loyalty. Provides validated measurement models for eight quality domains within the Egyptian public insurance context. How This Study Might Affect Research, Practice, or Policy Identifies priority areas for quality improvement: communication, competence, responsiveness, and transition of care. Supports Universal Health Insurance (UHI) reforms by highlighting predictors of trust and loyalty in public services. Offers a validated framework for routine patient-experience monitoring across HIO hospitals.
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