The Role of Visual Imagery in Face Recognition and Confidence Revisited: New Evidence from Aphantasia, Sampling Context Effects, and a Meta-Analysis

The absence of voluntary visual imagery, known as aphantasia, offers a unique lens into the role of visual imagery in visual memory processes such as face recognition. While aphantasics often report difficulties, behavioral differences in standard tasks have generally been small. One possibility is that the contribution of visual imagery becomes apparent only when face recognition is especially demanding. We compared age- and gender-matched aphantasics and typical imagers on the more challenging long-form version of the Cambridge Face Memory Test (CFMT+) and on a measure of inverted face recognition. We also included tasks assessing object recognition and face perception. No group differences emerged for face perception or object recognition. By contrast, typical imagers outperformed aphantasics under high visual and mnemonic demands in face recognition in the laboratory cohort, particularly at the highest difficulty level of the CFMT+ and in inverted face recognition. This effect was attenuated or even absent in the online cohort. Drift-diffusion modelling indicated that this discrepancy was primarily driven by reduced response caution in online typical imagers. A meta-analysis of published short-form CFMT studies (total N = 432) revealed a moderate and reliable advantage for typical imagers (hedges g [≤] 0.41). Finally, across cohorts and tasks, aphantasics reported consistently lower subjective confidence, independent of accuracy. Overall, these findings suggest that visual imagery benefits face recognition, and highlight the need for caution in online testing, the predominant approach in aphantasia research.