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Pre- and Post-Flavor Ban Oral Nicotine Pouches: A Chemical, Sensory, and Young Adult Appeal Analysis
2025-12-12
addiction medicine
Title + abstract only
View on medRxiv
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ImportanceThe tobacco industry exploits legislative loopholes by introducing products with novel constituents, sensory features, and/or branding to bypass flavor restrictions and maintain appeal, particularly among young populations. Post Californias 2022 flavor ban, leading oral nicotine pouch (ONP) brand (ZYN) started marketing two new "unflavored" products, Classic and Original, but it is unknown if they differed from pre-ban products marketed as "flavor-ban approved" (Chill and Smooth) in th...
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